The small issues can cause the most headaches, but have the least impact on results. Tensions escalate over a change of logo, where people sit and the dress code more often than they should.
It goes both ways, though, for those of us who want to make a big impact. Yes, we need to remember to focus on what really drives revenue. On what are the big hurdles stopping us from doubling our growth.
Equally, we need to acknowledge how important the ‘small’ things can be for others – and deal with them quickly.
Not to shoot the small stuff down, but to listen, act and encourage focus on the big picture.
5 minutes spent now explaining why that font was chosen, or offering to change it, could be an hour (or a week) saved of future productive time spent on things that matter.